About:
Re-enginnering the business model looks like something that nobody really wants to do.
It is a historical fact: most businesses literally prefer to slowly wither away, year after year, than resiliently rehash their way of dealing with suppliers, partners and most important, clients.
Why? Because it feels like starting over again, even if a firm has been on the market for decades. It's a really uncomfortable sensation and if doesn't feel like that, then you are not really doing it.
The point is: maybe looking at your model from the outside is more objective and efficient. Maybe I can do this for you.
The Patches and Levers Logic
I will disassemble your location business model and then reassemble it, in order to make the most out of its strenghts (levers) and minimize the impact of its weaknesses (patches), with these 5 simple and clear objectives in mind:
- Acquire new customers
- Maximize their value and frequency of visits
- Retain them as long as possible
- Stimulate positive publicity and word of mouth
- Bootstrap all of the above
I can also analyze your geographic competitive context (GCC) to find unique threats and opportunities you should be aware of.
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